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Other | February 28, 2011

All The Tough Questions!

On Friday, we asked folks on our Facebook page what questions they’d like answered in a blog post. Here are some of the responses we got: How much will it cost? When will it be released? Where will we be able to purchase it? Will it work with more devices than the iphone4? Will there be larger versions? Does it track ve...

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Other | February 5, 2011

Another Great TechCrunch Interview

TechCrunch recently did another great interview (in addition to ours, of course) with the founder of Instragram. They are a notable iPhone application for imaging that has gotten a huge amount of traction with users, and are in the process of scaling some pretty cool network services for people sharing images. We really like how...

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Other | January 26, 2011

TechCrunch Interview

If you hadn’t seen it, we recently had a feature article on TechCrunch about our crowdfunding campaign. You can read the full article here.  The video interview was great, and we thought worth posting here. watch?id=JkYjYwMjooAZyrFU0axQZCaZs6xg6ruW#ooid=JkYjYwMjooAZyrFU0axQZCaZs6xg6ruW...

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Other | January 19, 2011

Pricing, Profit And The Why’s Behind It All

We’ve gotten lots of questions and feedback about pricing and profit. So we thought we’ d take the opportunity to explain it further here. As we outlined on our campaign page, we’re running this as a zero profit activity. Meaning that every dollar contributed gets used in fulfilling perks. But two questions have arisen. W...

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Other | January 14, 2011

Break Through

Last week was fun and full of activity with CES. But this week has been our week to break through and get noticed. Our story has broken on several major tech blogs and news channels. There are too many to mention here (just type Satarii  into Google and you’ll see what we mean), but some of the biggest highlights this week i...

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Other | January 10, 2011

What Its Like To Go “Gorilla” At CES

Otherwise titled “what its like to face your fears as an introvert!” Yes, we went to CES Friday to promote our campaign. No booth. We went “gorilla” style.  Which means that you tell anyone who’ll stop to listen what you’re working on. We were armed with an iPad with our videos loaded (Thanks Mr. Jobs! Not sure how...

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Other | January 2, 2011

CES 2011

We’ll be at CES this year doing roving gorilla demos of our product for anyone that is interested on January 7th.  If you would like to see our prototypes in action and talk to us about our campaign, send us a note at info@satarii.com and we’ll coordinate a meet up....

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Other | January 2, 2011

Crowdfunding As A Market Research Method

So far we are enjoying the experience of unveiling what we are working on to a wider audience and broadening the feedback we get on our ideas.  While we had been open about our development within our network of friends and advisors throughout our process, this is another level.  And as we are finding, there is nothing quite li...

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Other | December 27, 2010

Why Video?

We hope everybody’s holiday is going well!  Our campaign on IndieGoGo continues to go great. We’ve reached 25% of our goal in under a week! We’re playing a bit of catch up with our blog since we weren’t publishing through the entire process.  So we’ll be taking some trips back in time on occasion to share with you h...

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Other | December 24, 2010

Great Holiday Start!

Our crowdfunding campaign on IndieGoGo has gotten off to a great start. Our family, friends and colleagues have gotten us to over 20% of our goal in just 2 days! We have 59 to go, so we’re well on our way towards our goal.  We are hugely thankful to them all and will repay that generosity with more drive and effort to make th...

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